Market Research
Notably: Research Manager
in: Kantar
7 years & 3 months [Aug 2017 - Dec 2024]
What is Market Research / What is a Career in Market Research: Market Research is identifying how the market is performing in day-to-day life. It involves gathering data about people or companies from a market and then analyzing it to better understand what that group of people needs. The results of market research, which are usually summarized in a report, are then used to help business owners make more informed decisions about the company's strategies, operations, and potential customer base.
Market Research Course / How I got into Market Research: "I completed my schooling from Pine Hall School, Dehradun. Post that, I did my graduation in Economics Honours from Bharati College, Delhi University. After completing my graduation, I embarked on my Career in Market Research by joining Kantar in 2016."