Brand Management

By Pralabh Kashyap
[ Assistant Manager | Sharekhan Limited ]

Career in Career-in-Brand-Management
Brand Management
Pralabh Kashyap
Assistant Manager | Sharekhan Limited
[ 4 years & 7 months Experience ]

LifePage Career Talk on Brand Management


Full Talk: https://lifepage.app.link/20171030-0004

By Pralabh Kashyap
[Assistant Manager in Sharekhan Limited]

What is Brand Management?

Pralabh Kashyap: "Brand Management is the process of maintaining, improving, and upholding a brand so that the name is associated with positive results"

How I got into Brand Management?

Pralabh Kashyap: "After completing my education, I started my career with India News & News X as a Management Trainee in Media Sales department. After that in 2013, I joined DDB Mudra Group. Since 2017, I am working with ShareKhan Limited as an Assistant Manager."

(Brand Management, Pralabh Kashyap, Sharekhan Limited, Brand Communication, Branding, Market Research)

[This Career Talk covers]

  What Is:
     1) Brand Management  
     2) Media Buying  
     3) Media Planning  
     4) Data Analytics  
     5) Market Research  
     6) Demographics  
     7) Designing  
     8) Budget Planning  
     9) Campaign Management  
     10) Brands  
     11) General Awareness  
     12) Communication  
     13) Story Telling  
     14) Creativity  
     15) Negotiation Skills  
     16) Logical Thinking  
     17) Open Mindedness  
     18) Networking  
     19) Enthusiasm  
     20) Adaptability  
     21) Non Monotonous Job  
     22) Brand Creation  
     23) Growth  
     24) Always Updated  
     25) Monetary Benefits  
     26) Travelling  
     27) Work Life Balance  
     28) Mental Pressure  
     29) Deadline Oriented  
     30) Sedentary Lifestyle  
  A Day Of:
     31) Brand Management  

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